You Can Create Your Own Candy Bar At This 60-Year-Old Chocolate Shop In Wisconsin

Imagine if there were a chocolate shop where you held all the power. You could create sweets to your exacting specifications and finally fulfill that dream of getting a golden ticket that you’ve had since a kid. It turns out that up in Appleton there’s an amazing family-owned chocolate shop that’s been serving the community for more than 60 years and they have a build-your-own candy counter where you get to choose the chocolate and the fixin’s to create your very own scrumptious masterpiece. Wilmar Chocolate is here to make all your Willy Wonka dreams come true.

We’re aware that these uncertain times are limiting many aspects of life as we all practice social and physical distancing. While we’re continuing to feature destinations that make our state wonderful, we don’t expect or encourage you to go check them out immediately. We believe that supporting local attractions is important now more than ever and we hope our articles inspire your future adventures! And on that note, please nominate your favorite local business that could use some love right now:

Wilmar Chocolate is located at 1222 N Superior St., Appleton, WI 54911. You can find all their goodies online, including the build-your-own option. Check out their Facebook page for more drool-worthy photos and up to date information.

Did you know Wisconsin has a bunch of old-school chocolate shops that have been around for decades? You’re going to want to take this road trip to check them all out.