One Of The Most Incredible Small Businesses In North Dakota, Beyond Buckskin Boutique Is Challenging And Changing The Fashion Industry
The story of the United States of America is not a straightforward tale; but rather, a complicated narrative with many conflicting voices that’s fraught with tension and turmoil. This is nowhere more evident than with the Native Americans; the country’s indigenous residents who were overrun and marginalized by America’s founding settlers. While much has changed in the last 200+ years, Native American representation — or, in this case, underrepresentation — is still a pressing problem. Cultural representation is so important, as it essentially provides a platform and voice to an entire group of people. This platform is what pushes a culture into society’s consciousness; it raises awareness and starts a dialogue to ultimately affect big, meaningful change. Representation, for a group that’s been historically marginalized, is everything.
And this is where Beyond Buckskin Boutique enters the conversation. Beyond Buckskin’s mission is to create a substantial movement of Native American representation in the fashion industry, and to bring greater recognition to Native-made fashion. This North Dakota-based business is creating a much-needed platform wherein emerging and established artists can bring their work to new audiences. It’s a daunting task, but something Beyond Buckskin Owner Jessica R. Metcalfe is proudly taking on.
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Learn more and support this incredible North Dakota company by visiting Beyond Buckskin Boutique’s website, and be sure to follow Beyond Buckskin on Facebook and Instagram, too.
Of course, Beyond Buckskin is one of many amazing businesses in North Dakota that’s doing great things in the state. If you have another business you’d like to see profiled on Only In North Dakota, please nominate them for a chance to be featured. And be sure to follow Only In North Dakota on Facebook and Instagram stay to in the know on the state’s events, restaurants, local businesses, and hidden gems!
Address: Beyond Buckskin, 1015 Hospital Rd Suite A, Belcourt, ND 58316, USA
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