You’ve probably heard about Small Business Saturday. It is usually observed the day after Black Friday, the day after Thanksgiving shopping day that’s kicked off the holiday retail season since the 1950s. But how about Plaid Friday? We love that it has become a tradition for small businesses in Gadsden, Alabama.

Plaid Friday simply is a laid-back, local alternative to Black Friday in the same spirit as Small Business Saturday. Plus, it’s a chance to parade about in your prettiest plaids. Who doesn’t love a theme dress-up day? We strongly support small businesses and celebrate the fun of this fashionable event. Plaid Friday began in 2009, the year before Small Business Saturday, when an Oakland, California, business owner introduced it to encourage people to shop locally. The concept has spread to communities across the US.

In Gadsden, even Santa shows up in a preferred plaid for this special small business shopping event. Why plaid? The event's originator sought to remind people how individual threads create a beautiful woven fabric, just as diverse small businesses combine for a uniquely strong economy.
Downtown Gadsden, Inc.
Shopkeepers and patrons don their favorite plaid attire for a day of browsing and buying in a warm, community-focused atmosphere.
Downtown Gadsden, Inc.
Sure there are deals, but not of the line-forming door-busters kind. It's more for those who prefer to snag steals while in cozy flannels and sipping coffee over casual chats with St. Nick.
Downtown Gadsden, Inc.

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Or it could just be your best excuse yet to trot out your family tartan. Window shop your own wish list among beautifully decorated shop displays. There are dozens of independent shops and restaurants downtown, so plan to make at least a full day of it.
Downtown Gadsden, Inc.
People of all ages will get into the holiday spirit along the decorated sidewalks and festive atmosphere. It's a prime opportunity to put in early requests with Santa, too.
Downtown Gadsden, Inc.
This also may be the season's best bet for an unhurried Santa selfie. Many of the stores will have extended hours, so there's plenty of time to get all of your shopping done while keeping your social content fresh. Be sure to tag #plaidfriday, #shoplocal, and #dinelocal to encourage others to join the fun.
Downtown Gadsden/Facebook
Between Plaid Friday and Small Business Saturday, you'll have two full days to shop small businesses in Gadsden, Alabama. On the busiest shopping day of the year nationwide, local businesses feel the love most directly.
Downtown Gadsden/Facebook

Have you attended a Plaid Friday event? Tell us about your tradition or share later if you decide to get out and support small businesses in Gadsden, Alabama this year. You can plan ahead with these lists of Downtown Gadsden member businesses and independent restaurants. The weekend also marks the opening of the popular Christmas at the Falls at nearby Noccalula Falls, so if you’re looking for an awesome holiday weekend getaway, do it! Check out the Hampton Inn Gadsden for convenient, well-rated, moderately priced accommodations.

 

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